Responsive Artist Website
Pen and Paper
05/2022 - 05/2022
What do music fans want to see on their favourite artist's website?
Music streaming services have overshadowed artists' websites and their ability to connect to their fans in recent years. After a survey was conducted among my peers, I found that there is a desire to visit artists' websites if the shopping flow was equally important to the original music player as well as a way for the website to connect to other artists'.
Initial research was conducted with a six question survey that was participated by seven respondents. The survey produced useful insights from a variety of different backgrounds, from musicians to listeners. The overwhelming themes were fans were willing to visit an artists website to purchase hardcopies of music and to learn more about the music.